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Product catalog templates can act as an inner database for storing and organizing your entire product info, together with costs, suppliers, variants, and descriptions. Or you need to use them to showcase your merchandise to potential clients.

Regardless of what number of objects you’re promoting and whether or not they’re bodily or digital merchandise, this curated listing of templates has one thing for everybody.

Knack: A customizable product catalog database for displaying merchandise on-line

Knack is a no-code utility builder that shines for its asset administration and on-line database capabilities — two issues which can be essential for product catalogs.

With Knack, you’ll be able to handle your total catalog with a totally customizable database on the backend. From there, you’ll be able to embed it in your web site or cell app for patrons to look by means of on their very own.

It might probably additionally work nicely as an inner database, however it really shines for showcasing your affords.

An admin view of a custom product catalog showing three products on the backend, including item names, descriptions, prices, and categories. 
Use Knack to create an embeddable product catalog database with out writing a single line of code. Picture: Knack.com

When you have an current web site however aren’t in a position to promote merchandise or add ecommerce performance, you’ll be able to embed your product catalog as an alternative of switching and rebuilding your web site someplace else.

As a no-code builder, it’s a lot simpler than writing customized code and sooner than beginning over from scratch.

You’ll be capable to management each side of your database and arrange admin accounts so your group can add or replace merchandise as wanted.

This template makes it simple to group merchandise into classes, add particulars associated to dimension and colour, and add as many merchandise as you’d like with no limitations.

It’s also possible to add photographs, different variations, customization choices, and extra.

However what makes this template (and Knack) higher than the remaining for embedding your merchandise is you can simply combine it with PayPal or Stripe. If you wish to study extra in regards to the variations between the 2, take a look at our information on one of the best ecommerce fee options.

As soon as that’s arrange, customers will be capable to browse your database and purchase no matter they’d like in a number of clicks.

Regardless of Knack’s drag-and-drop no-code nature, it nonetheless requires technical experience and time to arrange. You’ll additionally want to keep up it by yourself.

Knack affords a 14-day trial so you’ll be able to see if it’s best for you earlier than investing.

Notion: A easy product catalog template to prepare your information

Notion is an extremely versatile productiveness platform with collaborative docs, relational databases, tables, and light-weight undertaking administration options. It’s an effective way for people and small groups to remain organized and centralize every thing in a single place.

It’s a little bit of a clean slate while you first enroll — slightly than being prepared to make use of out of the field, you’ll be able to rework your workspace into no matter you want.

Fortunately, templates make it simpler to get began. My favourite product catalog template is easy and streamlined for inner use.

Extra on Notion: Notion Overview | Notion vs Asana | Notion vs Todoist.

A Notion product catalog template showing a gallery view of jewelry above a table view of the same items.
Notion makes it simple to retailer and set up particulars about each product in your catalog. Picture: Notion.com

The creator of this template has been utilizing Notion for over 5 years and has a group of 30+ folks working for the three digital manufacturers he’s constructed. As such, it’s been tweaked and improved over time.

His real-world expertise with Notion has additionally clearly been utilized to this template. There’s additionally a free video you’ll be able to watch to see the way it works.

At its core, it’s a easy and simple database in your merchandise. You may preserve observe of each element you care about with its built-in desk and gallery views. Out of the field, you’ll be capable to categorize them by kind, give every product a standing, set variants, add pricing info, and add photographs.

It’s also possible to add your individual customized fields or edit the prevailing fields to maintain observe of no matter you should.

When you use Notion for different parts of your corporation, the simplicity of this template makes it simple to combine it into your current arrange.

The template is technically listed as free, however it’s locked behind a “title a good worth” paywall that begins at $2. There are additionally numerous add-ons you should purchase, together with a product growth template, a full suite of templates for product and commerce groups, and entry to all product templates from the creator.

Airtable: A complicated product catalog database

Airtable is among the most versatile relational database options. I’ve used it for years to handle practically each side of my enterprise — it’s highly effective, customizable, and able to streamlining processes and workflows throughout your total firm.

The free plan helps as much as 1,000 information and 5 customers. From there, you’ll be able to scale as a lot as you want — no matter how a lot your catalog expands, you’ll by no means outgrow Airtable.

Extra on Airtable: Airtable Overview | Airtable vs Asana | Airtable vs Trello.

A product catalog in Airtable showing a spreadsheet-like view of products, images, stock availability, categories, and other key information. 
Airtable works simply as nicely whether or not you’ve gotten 100 objects or 1000’s. Picture: Airtable.com

As probably the most scalable choices on my listing, Airtable works rather well for big product catalogs. When you have a handful of merchandise, it’s most likely not well worth the trouble of studying the right way to use it — due to its flexibility and infinite scalability, it has a steep studying curve.

However the purpose it’s laborious to study is what makes it so highly effective.

You may construct customized functions and trackers, construct on prime of current templates or bases, and finally centralize every thing in a single place should you’re keen to place within the time.

This template makes it simple to get began constructing and managing your product catalog. It has in-built listing and gallery views with dozens of different choices you’ll be able to add in a number of clicks. You may kind, group, filter, and consider every thing nonetheless it is sensible for you.

There are customized fields for tags, supplies, dimensions, worth, colour, items bought, product sales, and extra.

Past including and managing merchandise, this template additionally helps you to preserve observe of vendor particulars, purchasers, orders, line objects, and contacts too.

When you’ve made your individual copy of the template, it features a vary of pattern information to point out you the way it works. You may overwrite or delete the info everytime you’re prepared so as to add your individual merchandise.

Stackby: A product catalog template with free API entry

Stackby is a no-code database builder, much like Airtable. Stackby is extra reasonably priced and on the easier aspect, however it affords comparable flexibility when it comes to managing a number of parts of your corporation in a single place. Probably the greatest issues about Stackby is that you need to use its API connectors on each plan, together with the free one.

That is nice if you wish to sync stock and order information from Shopify or your CRM slightly than importing and exporting or coming into them manually.

A product catalog in Stackby showing electronics products, images, and relevant tags for each item.
Sync stock, buyer, and order information with Stackby’s free API connectors on each plan. Picture: Stackby.com

My favourite product catalog template for Stackby comes with tables for merchandise, purchasers, orders, distributors, and line objects. It’s not fairly as advanced because the one for Airtable, which can be a very good factor if you wish to preserve it a bit easier.

It’s simple so as to add new merchandise — every one has its personal kind, picture, worth, stock standing, colour, vendor, dimension, inventory, and outline.

The template can be set as much as observe items bought and product sales too.

Nevertheless, you’ll be able to simply add extra fields, calculations, and formulation to maintain observe of any particulars you’d like. For instance, you could possibly have a area for whole stock and create a calculation that subtracts items bought to present you your present stock.

As I discussed earlier, you’ll be able to sync this together with your ecommerce retailer, CRM, ERP, or another information supply utilizing Stackby’s APIs.

One factor that appears to be missing on this template is the power to seamlessly deal with variants. It’s not unimaginable, however you’ll must do some considering and tweaking to make it work.

Trello: A Kanban type product catalog template

Trello is among the finest choices for Kanban undertaking administration. It’s unimaginable to overcomplicate, it’s easy and acquainted, and it takes just some minutes to arrange. It truly is a breath of contemporary air should you simply need one thing simple and simple to make use of.

Its free plan is unimaginable and you may possible keep on it for fairly a while. You may create limitless playing cards on as much as ten boards with limitless file storage and limitless customers.

Regardless of Trello’s simplicity, I used it to handle high-volume content material manufacturing for years earlier than switching to one thing else. Don’t let its approachable nature idiot you — it’s simply as succesful because the others, particularly for managing your product catalog.

Extra on Trello: Trello Overview | Trello vs Pipedrive | Trello vs Wrike.

A Kanban board with marketing assets with a wall of books as the background. 
Trello affords one of many easiest methods to handle your product catalog. Picture: Trello.com

Whereas this template can work nicely for any kind of product, it really works notably nicely for digital belongings, like white papers, case research, webinars, worksheets, and different downloadable supplies.

Slightly than utilizing the columns to trace statuses, you’ll be able to set them as much as set up your merchandise by kind. Every card is a product that comprises all the knowledge you should preserve observe of.

You may add photographs, hyperlinks, descriptions, updates, and anything you care about.

When you’re a visible individual, you’ll be able to set photographs as cowl photographs to present every card a visible illustration of what the product is. This makes it nicer to take a look at and simple to identify what you’re on the lookout for.

Since you get limitless file storage (even on the free plan), you by no means have to fret about operating out of house.

Product catalog templates for Excel and Phrase

In case your merchandise don’t change usually and also you need to preserve issues clear, you need to use a spreadsheet to maintain observe of your catalog too. This works nice should you don’t have very many merchandise, want one thing you need to use straight away, or don’t care about connecting your catalog to the remainder of your corporation.

Customary paperwork organized in folders may even work nicely when you’ve got an extended gross sales cycle or must share a brochure with potential clients.

Template 1: A fundamental spreadsheet to prepare your merchandise

Knack has a library of free templates you’ll be able to obtain and use with Excel or Google Sheets. One in all them is an easy product catalog you need to use to remain organized.

Though it’s easy, you don’t have to fret about advanced setup, integrations, collaboration, or something like that. You may merely begin including your merchandise, together with related info as wanted.

An Excel spreadsheet with basic product data.
Use this free Excel template to prepare your entire merchandise. Picture: Knack.com

For every product, you’ll be capable to add its title, a shorter title, an outline, pricing info, and another columns you’d like so as to add.

Despite the fact that it’s easy, you’ll be able to simply customise it to make it give you the results you want.

You may add homeowners, touch upon completely different merchandise, handle variations, add extra sheets, arrange filters and chips, and make it extra superior if you wish to. There’s additionally nothing stopping you from recreating any of the templates above in spreadsheet type.

They’ve a rap for being easy, however spreadsheets might be extremely highly effective if you know the way to make use of them.

Template 2: Visible product catalog templates for showcasing your merchandise

In search of a simple technique to create visually interesting one pagers or paperwork in your merchandise? This assortment of fifty Phrase doc templates from TemplateLab is a superb place to begin. Your entire set is free, letting you decide and select which of them work nicely in your model and trade.

A product catalog page with a large image of a table with chairs and smaller images of chair icons below it.
Get 50 aesthetically pleasing product one pagers for Microsoft Phrase. Picture: Templatelab.com

Whether or not you need to print out bodily one-pagers otherwise you’re emailing them to potential purchasers, this assortment has one thing for everybody.

Some templates give attention to a single product whereas others make it simple to showcase a complete line, merchandise that go nicely collectively, prime sellers, or another grouping you’d like. They’re simple to edit so you’ll be able to create a number of variations and have them prepared everytime you want them.

Phrase makes it simple to regulate world settings like fonts and colours so you’ll be able to simply make these match your model.

It’s also possible to customise them as a lot as you need to.

Selecting the best product catalog template

Most product catalog templates are easy and simple to customise, so it’s comparatively simple to regulate any of them to match your wants.

For many, the extra essential query is which instrument it’s best to use. If you have already got a undertaking administration answer like monday.com, ClickUp, or Smartsheet, you need to use that to create a easy product catalog supervisor.

The templates included on this submit might be good for inspiration when you arrange your individual.

When you don’t have a technique to observe tasks and duties however you want one, I counsel zooming out and deciding which undertaking administration answer will work finest in your state of affairs.

For superior customers and complicated companies, relational database software program is extra versatile, highly effective, and customizable. It’s usually used rather than undertaking administration software program for individuals who are keen to construct their very own techniques.

Both approach, you’ll be able to set every thing up and implement your product catalog as an built-in a part of your corporation working system.

Simply want one thing quick and easy? Spreadsheets work simply high quality.

Listed here are another concerns to bear in mind.

Inner vs customer-facing

It’s essential to know whether or not you’re on the lookout for a technique to preserve observe of all of your merchandise or showcase them to potential clients.

For inner use, collaboration and ease of use are key components to contemplate. When you work with a group, it needs to be simple for them to entry and edit as wanted with out studying something advanced.

Showcasing merchandise externally requires a bit extra thought as the best way you determine to do it could possibly impression how potential clients understand your model.

It’s essential to create visually interesting paperwork which can be simple to learn and perceive for somebody who’s not conversant in your corporation. This will take plenty of trial and error to get proper, however is value it should you depend on these one pagers to do plenty of the speaking.

Variety of merchandise

For small catalogs, it actually doesn’t matter what you employ. All that issues is that you find yourself with a easy technique to preserve observe of every thing and centralize all the main points.

As your catalog will get larger, you’ll possible want a technique to categorize, filter, and type your merchandise so you’ll be able to simply discover what you’re on the lookout for. Relational database instruments and undertaking administration software program usually embrace options you’ll discover helpful should you’re managing various dozen merchandise with a group of different folks.

Kinds of merchandise

Easy product catalogs don’t have plenty of variants. These are simple to maintain observe of and any template will work simply high quality.

Issues begin to get extra advanced as you add extra variations like colour, design, type, dimension, or customizations. If this seems like your catalog, taking the time to study and construct a customized database is probably going a more sensible choice as it would make managing all of those particulars as simple as doable.

Information syncing and APIs

When you plan to manually add and handle your entire merchandise, you’ll be able to skip this part. In any other case, it’s essential to consider the way you’re going to get every thing into your template.

You may import them or sync a number of information sources collectively utilizing integrations or APIs.

Maintaining observe of stock ranges, purchases, and line objects, for instance, might be not one thing you need to preserve observe of manually except you’re coping with a low quantity. As your gross sales scale, maintaining will develop into unimaginable.

That’s the place syncing together with your on-line retailer, fee processor, or CRM turns out to be useful. Some instruments have higher APIs and integrations than others.

I counsel testing this out throughout a free trial or asking them about it straight earlier than making any selections.

Methods to create your individual product catalog template

You should use a spreadsheet, undertaking administration answer, productiveness platform, or relational database instrument to create your individual template should you want.

Normally, the method is easy and simple. It shouldn’t take too lengthy, both.

At a minimal, I like to recommend creating columns or fields for:

  • Title.
  • Description.
  • Photos.
  • ID quantity.
  • Retail worth.
  • Wholesale worth.
  • Value (your price).
  • Hyperlink to the product web page.
  • Variants (colours, sizes, and so forth.).

As you get issues arrange, take into consideration what you should learn about every product. It possible gained’t be good on the primary try, however it’s essential to begin utilizing it as quickly as doable.

From there, you’ll have a greater understanding of what works, what you should change, and what particulars are irrelevant or lacking. Since you constructed it your self, you’ll haven’t any downside adjusting it at any time when you should.

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