Monitoring your rank historical past over time is essential. It helps you perceive in case your web optimization technique is working and which clusters or key phrases it’s best to double down on.

Whether or not you’re seeking to keep the primary web page otherwise you’re climbing the ladder from the underside, rank tracker templates are an effective way to remain organized.

ClickUp: A beginner-friendly rank tracker template

ClickUp is a robust undertaking administration platform that you could be not instantly affiliate with web optimization work. Nevertheless it truly works very well as a result of you’ll be able to flip your rating insights into actionable duties and collaborate together with your total crew.

You possibly can join free to get began and onboard your total crew without charge. Paid plans are reasonably priced, beginning at $7 per consumer per thirty days.

Extra on ClickUp: ClickUp Evaluation | ClickUp vs Asana | ClickUp vs. Notion.

Out of the field, this template is ready up with a class and subcategory construction — which is helpful if you wish to observe your rankings by month or if you wish to group by major key phrase.

Alternatively, you’ll be able to observe the rating of particular items of content material so what to replace and when.

This works very well when you’re additionally planning to make use of ClickUp to handle your content material workflow. You’ll have the ability to handle the whole lifecycle of your property from ideation via publishing and watch every part transfer via search outcomes.

General, I like this template as a result of it’s tremendous versatile, and it really works it doesn’t matter what business you’re in. It’s additionally simply extendable — you’ll be able to add fields to trace visits, conversions, and different metrics you wish to keep on prime of.

I additionally like that there’s a pre-built area that calculates your enchancment fee. This makes it simple to grasp optimistic and adverse adjustments over time.

When you’re on one in every of ClickUp’s prime plans, you could possibly combine with web optimization software program like Ahrefs or SemRush. Another choice is utilizing Make or Zapier to tug knowledge into ClickUp by way of automations. If neither of these work, guide entry is all the time an possibility too.

Notion: Versatile and highly effective rank tracker templates

Notion is a collaborative workspace with built-in options for monitoring duties, engaged on tasks, taking notes, and creating versatile paperwork. It may work effectively for web optimization functions as a result of it permits you to manage and retailer info in numerous methods.

General, it’s extra versatile than most common undertaking administration instruments. This implies it’s simply adaptable to nevertheless you’re employed.

When you work by your self, you should utilize Notion without cost for fairly some time. When you share your workspaces with others, the free plan is extra like a free trial and also you’ll must improve to a paid plan within the close to future.

Extra on Notion: Notion Evaluation | Notion vs Asana | Notion vs Todoist.

Template 1: A great place to start out

It’s not unusual to make use of a number of web optimization instruments for various functions. This template helps you not solely observe rating knowledge, but in addition preserve observe of data for every of the instruments you’re utilizing.

Its distinctive views and versatile nature make it a lot cleaner than spreadsheets or Google Docs to remain organized. That is very true when you work with a crew who creates completely different dashboards, makes use of completely different instruments, and desires entry to issues from different folks.

Out of the field, this template consists of hyperlinks to tutorials and assets for varied web optimization instruments, eliminating yet one more factor it’s good to search out.

Beneath that, there are a number of completely different views you should utilize to maintain observe of key phrases, quantity, issue, CPC, intent, and the software program you bought it from. You possibly can view the identical info as a gallery, board, listing, or desk. There are additionally due dates you should utilize to maintain observe of content material manufacturing.

When you’re an company or freelancer, you should utilize the identical template to maintain observe of key phrase analysis and rating positions for varied purchasers.

Every consumer has their very own card. Inside that card, you’ll have the ability to enter their funds, contact info, standing, and key phrases.

It’s a easy but efficient strategy to keep organized.

Template 2: A rank tracker template for G2

As a substitute of key phrases, this template helps you retain observe of your G2 rankings.

As one of the crucial trusted web sites for shoppers to search out the perfect software program, it’s an vital platform to concentrate to, regardless of how typically it’s ignored. When you’re on G2, this template is a superb place to start out.

Whether or not you’re presently on G2 and wish to monitor your positions in comparison with your opponents otherwise you’ve only recently claimed your G2 profile and must make up some floor, this template gives a straightforward strategy to keep organized.

You’ll have the ability to take a look at the way you’re doing total and throughout particular G2 classes.

For instance, you’ll be able to rapidly take a look at your present rank primarily based on what number of of your opponents qualify for a similar class. However you can even see how your rankings change over time.

There’s even an space for logging G2 badges, and a spot for storing hyperlinks to related quarterly studies it’s good to revisit once more.

Stackby: Rank tracker templates that combine with Ahrefs and Serpstat

Stackby is a robust software that makes use of relational databases to attach your entire knowledge collectively. That is good when you’re getting rank knowledge from a third-party supply, as Stackby simply integrates with varied web optimization instruments for automated knowledge entry and common refreshing.

It’s free for as much as 5 customers, and also you’ll even have entry to 2 API connectors without charge (which is sufficient to get began with any of those templates).

Template 1: Observe competitor rankings

When you’re utilizing Ahrefs for web optimization and key phrase analysis, you’ll be able to combine with Stackby to fetch and sync your knowledge at common intervals.

This specific template is ready up so that you can analyze your opponents, which could be equally as vital as your personal rating place. You can additionally simply add your personal knowledge alongside your opponents for straightforward comparability.

On prime of competitor rankings, you can even pull in different forms of knowledge — you’ll have the ability to view their web site site visitors, natural key phrases, backlinks, and extra.

The very best half about this template is that every part is already arrange, so that you don’t must generate particular studies or dashboards in Ahrefs any time you need the knowledge.

All you must do is join your Ahrefs account and also you’re good to go.

You can too construct on prime of this template utilizing one of many templates under or customized tables and methods to run different elements of what you are promoting, like content material creation, income reporting, or the rest you want.

Template 2: Get much more out of your Ahrefs knowledge

This template is just like the primary one — it makes it simple to fetch Ahrefs knowledge when you’ve related your account.

The distinction? This one is much more complete. It additionally covers competitor evaluation nevertheless it additionally brings in all of the efficiency knowledge it’s good to run complete web optimization audits and examine outcomes throughout completely different opponents.

Moderately than simply providing you with broad rating info, this Stackby template comes with extra columns to investigate issues even additional.

For each your web site and your opponents, you’ll be able to observe whole ranked pages, pages rating within the prime three, and positions within the prime ten. Then you’ll be able to rapidly kind by any of those columns to grasp the way you stack up.

You should use it for one-off web optimization audits or collectively with the primary template on an ongoing foundation.

Like the primary, you’ll be able to simply add new fields and tables to get much more out of the information you’re pulling or add extra knowledge, automations, and methods on prime.

Stackby’s free plan allows you to create 20 boards, so you’ll be able to simply attempt all of those templates, mix them into one, or construct on prime of them as a lot as you’d like.

Template 3: Syncs with Serpstat’s web optimization platform

Serpstat isn’t as effectively often known as Ahrefs. Nevertheless it’s about half the worth, so it may be entry degree software when you’re on a tighter funds. Similar to with the others, this template is ready as much as retrieve and retailer Serpstat knowledge utilizing APIs.

All you must do is join your accounts and also you’ll be good to go.

Moderately than displaying high-level domain-based web optimization knowledge, this template drills down one other layer — it allows you to observe stats for various key phrases.

This makes it simple to grasp the place you’re at for all of the phrases you care about.

There’s additionally a separate desk for content material, which lets you tie key phrases to items of content material. That added layer means you’ll be able to simply see which key phrases are working and which want a bit extra optimization.

Every bit of content material has an proprietor, standing, and publish date so that you additionally get a light-weight content material tracker in-built.

The draw back? I’ve all the time used Ahrefs so I can’t say if Serpstat is any good. Nevertheless it may be value testing when you’re on a tighter funds or new to the web optimization world.

Free rank tracker templates for Excel and Google Sheets

Spreadsheets work surprisingly effectively for rank monitoring, whilst your wants get extra advanced. They’re versatile and acquainted, making them an ideal possibility for people and groups alike.

Whether or not you’re performing an web optimization audit, wish to preserve observe of competitor rankings, or wish to monitor particular key phrases, they’re simple to arrange. You possibly can even use integrations or automation instruments (like Make or Zapier) to automate knowledge entry at common intervals.

We use Google Sheets for a stunning quantity of knowledge, so that you received’t have to fret about working out of area.

The largest draw back is that it’s robust to narrate tables to one another and there aren’t actually any built-in visualizations or collaboration performance past easy feedback and tagging.

That stated, listed here are a few of my favorites.

Template 1: Simply pull Search Console knowledge into Google Sheets

Google Search Console is a treasure trove of web optimization knowledge — the perfect half is that it’s free. Whereas the information is nice, it doesn’t work effectively for customized reporting or visualizations. You possibly can take a look at Google Analytics alongside Search Console, however the identical drawback exists there.

Slicing and dicing your knowledge is a problem to say the least.

This template from Coefficient is free to obtain in alternate to your e mail deal with. It exists to present you a greater approach to make use of the information you have already got in GSC and GA4.

The template has a characteristic referred to as “related spreadsheets”. This implies connecting your GSC account to Google Sheets. Doing so creates a movement of knowledge from GSC to your chosen Google Sheet, providing you with a a lot cleaner and extra acquainted strategy to view and analyze your knowledge.

Particularly, this template focuses in your prime 100 key phrases from Google Search Console. You’ll have the ability to observe adjustments and regulate opponents on the similar time.

Coefficient additionally has a spread of different helpful free Google Sheets templates for natural CTR, impressions, web site efficiency, and extra.

You should use them with the GSC template, use them on their very own, or use the perfect elements of every to create your personal.

Template 2: A beginner-friendly template for key phrase analysis

Whether or not you’re writing your first articles or on the lookout for new alternatives, key phrase analysis is a serious a part of web optimization. It normally comes earlier than rank monitoring, however the two typically work hand in hand.

This template gives a straightforward strategy to keep organized when trying to find key phrases, subjects, and concepts.

Moderately than a easy desk for storing key phrase concepts, this template guides you in discovering new key phrases from locations you won’t suppose to look.

For instance, it offers you a spot to notice concepts from Wikipedia, Reddit, YouTube, Pinterest, and extra. You possibly can then go lookup your concepts in an web optimization software to find out each’s quantity, issue, intent, and extra.

You possibly can simply add new columns to maintain observe of rating knowledge too.

I just lately put collectively a listing of my favourite free key phrase analysis templates which might be value a glance if this one doesn’t have every part you want.

How do you arrange rank monitoring?

There are loads of methods you are able to do it. To maintain it easy, right here’s what I like to recommend:

1. Select an information supply.
2. Obtain the template of your alternative.
3. Add your rankings as of proper now.
4. Repeat step 3 each month to check over time.

For knowledge sources, you may wish to take a look at Google Search Console, Ahrefs, Moz, Semrush, or one other web optimization software. It doesn’t actually matter which one you select for this — the vital factor is utilizing the identical supply every month.

You possibly can add your knowledge by exporting out of your chosen web optimization software, utilizing APIs, and manually coming into the information you’re after.

Doing this regularly will provide you with a more in-depth take a look at how your rankings change.

What to think about when selecting a rank tracker template

At their core, most rank tracker templates are the identical. All you want is a spot to notice your place for varied key phrases over time. In that vein, it actually doesn’t matter which one you select.

Nevertheless, I like to recommend selecting a platform that you simply’ll use for issues past rank monitoring. You might have already got entry to one thing that may work.

For instance, your crew might use monday.com to handle tasks and assign work throughout your crew. You possibly can simply add a brand new desk to your current setup.

When you don’t but have one thing for undertaking administration, selecting one thing like ClickUp or monday.com and utilizing one in every of their templates will enable you to get acquainted with it so you’ll be able to construct it out to work for different elements of what you are promoting.

Whereas monday.com and ClickUp work effectively for many, try the perfect undertaking administration platforms when you’d prefer to see extra choices. 

Don’t want a brand new platform? I like to recommend utilizing a template for Google Sheets or Excel as a substitute. Each will work simply fantastic for key phrase analysis, rank monitoring, and fundamental competitor evaluation.

Paired with automation instruments, you’ll be able to even set them as much as robotically pull knowledge at common intervals so that you don’t must do it by hand.