An AI-generated video showcasing hyper-realistic variations of a few of India’s most beloved model mascots has lately gone viral on LinkedIn, drawing each admiration and concern from viewers.

Shared by Shahid SK, an AI fanatic, the venture creatively reimagines well-known model characters such because the Amul Woman, the Maharaja from Air India, Gattu from Asian Paints, Bholu the Indian Railways guard, the long-lasting Nirma Woman, Parle-G’s biscuit little one, Fido Dido from 7UP, and Chester Cheetah from Cheetos. Utilizing the generative AI instruments, Shahid introduced these characters to life in what he described as a “hyper-realistic world.”

Within the video, the Amul Woman is seen delightfully feasting on a pyramid of cheese, whereas the Parle-G lady squats cheerfully atop a mound of the biscuit model’s well-known rectangular treats. Air India’s Maharaja, now sporting a refined look, greets viewers with a stiff smile. In a single notably vivid clip, the Nirma Woman dances in her iconic polka dot frock as a predominantly white viewers applauds within the background.

Captioning the video, Shahid wrote:
“Reimagining Iconic Model Mascots in Actual Life
I considered utilizing AI to reimagine iconic mascots just like the Amul Woman, the Maharaja of Air India, Bholu from Indian Railways, Gattu from Asian Paints, the Nirma Woman, Fido Dido from 7UP, and Chester Cheetah from Cheetos in a hyper-realistic world.
The outcomes are fairly spectacular, proper?
This video was created with the assistance of AI / is AI-generated.”

The put up shortly caught the eye of execs and creatives throughout the platform, a lot of whom praised the venture’s ingenuity and technical execution. Nonetheless, the response was not universally constructive.

One LinkedIn person raised considerations in regards to the ethics of utilizing mascots with deeply private origins, highlighting that the Nirma Woman was, actually, primarily based on the daughter of the model’s founder. “Nice effort, however one thing about it bothers me personally. A few of these logos like Nirma, is the precise daughter of the founder. One way or the other I consider that utilizing photos with such private tales might be violation of privateness and ethically regarding. When you have used it in a inventive approach, there would exist individuals who wouldn’t. To not discourage you, you probably did nicely! Would like it for those who might give you your interpretation of those logos after which maybe a video, commented a LinkedIn person.”

Others introduced up points surrounding copyright and mental property rights. A person remarked, “Generative AI is an knowledgeable in creating illustrations however is a nightmare for designers!!.”

One other noticed the stress between human artistry and machine-led creativity, saying, “That is creepy.”

Whereas Shahid didn’t disclose the precise instruments utilized in producing the video, the standard and animation recommend the involvement of current developments in image-to-video AI platforms, a lot of which have exploded in recognition over the previous yr.